The GMO Battle: Does Whole Foods Support Monsanto’s Genetically Engineered Alfalfa?

If you’re a health nut like I am, you’ve likely already heard about the allegation that Whole Foods Market has apparently surrendered to the agricultural giant, Monsanto, and agreed to support the introduction of genetically modified alfalfa into our ecosystem. Genetically modified organisms (specifically, those which are being created for the sole purpose of human consumption) is one area of Holistic Nutrition in which I am exceptional passionate. So the recent turmoil has prompted me to write this piece and hopefully explain the occurrences for those who may otherwise not be aware.

First of all, the controversy brewing in the United States over genetically modified alfalfa is not a new subject. It has simply reached a critical cross-road and the developments that have been unfolding over the last week or so have begun to aim a spotlight on the topic.

Monsanto, a corporation driven purely by financial gain with no regard for the human or environmental impact of its products, continues to push for the introduction of more genetically modified organisms. Why is this important to them? Because they hold the patents to the seeds. But why would farmers want to use these seeds? Because they are genetically modified to be resistant to RoundUp herbicide, meaning the farms can spray their crops to kill off other organisms, but allow the alfalfa to survive. But there’s a catch (actually, there’s many catches, but I’m just writing an article, not a book). Genetically modified organisms will not properly reproduce for future generations. With traditional farming practices, farmers would breed crops and keep the best seeds in order to have successful subsequent growing years. They would also practice crop rotation techniques to allow the soil to regenerate and replenish the nutrients used by the previous year’s crops. But this art is slowing dying as a direct result of the greed of Monsanto.

Once a farmer begins using Monsanto seeds, they are essentially hooked for life. They cannot easily go back to using traditional methods because the cross-contamination of their seeds with those from Monsanto results in an infringement of the patent and trademark laws. Many farmers who have never even used Monsanto seeds have fallen victim to these laws due to the cross-pollination effect of wind, that occurs naturally. Percy Schmeiser is probably the most famous of these farmers. His crops were contaminated when a truck drove passed his property carrying Monsanto seeds. Monsanto came after Percy claiming he was in violation of using their patented product intentionally. Once genetically modified organisms have been unleashed into the environment, there is no way to control them or take them back. They will spread. Nature knows no borders.

As I mentioned, the battle of genetically modified food is not new. Monsanto has been trying to get approval from the USDA to allow them to provide farmers with alfalfa seeds for many years. Fortunately, there has been enough public protest and companies, such as Whole Foods, to stand up and fight against this abomination. Currently, 93% of soy, 86% of corn, 93% of cotton and 93% of canola (rapeseed) seed planted in the US in 2010 was genetically engineered. If we continue to allow more GM food to be grown, there will be little we can do to avoid consuming it even if we don’t want it. Not only will crops become cross-contaminated, but organic livestock (which would otherwise be GMO-free) could be fed genetically modified grains, threatening the integrity of the organic meat and dairy industries. We will inevitably be consuming more gmo in one form or another, without knowledge or consent.

As I mentioned, some companies like Whole Foods have attempted to stand up and be the voice for the public. Whole Foods has always been opposed to all GMO… until recently, it would seem. The USDA put forth a proposal to allow GM alfalfa to finally make its way to farmland. According to Whole Foods, the USDA presented the industry with two options: total deregulation of Genetically Engineered alfalfa, or deregulation with some conditions to facilitate coexistence and protection of non-GE farmers. Wholefoods reluctantly opted for the latter.

The options presented by the USDA were essentially to either allow Monsanto full control to do as they want completely unregulated, or to allow Monsanto to do what they want, but implement some regulation and attempt to control Genetically engineered alfalfa so it can co-exist with non-GMO varieties.

This is where the recent controversy really takes off. Upon hearing this news, the Organic Consumers Association immediately published an article detailing how Whole Foods Market (as well as Organic Valley, and Stonyfield Farm) surrendered to Monsanto and began supporting genetic modification. The information spread through the industry like wildfire. Within hours, Whole Foods was being bombarded with vicious attacks from loyal customers.

In an attempt to explain their position, Whole Foods has released a few statements and responded to countless angry inquiries. Their decision was not one that was made lightly. As I mentioned, Whole Foods has made it very clear that they do not support the USDA’s choice to allow for the introduction for Genetically Engineered alfalfa. However, they were forced to make a decision between the 2 options listed above, or else sacrifice their seat at the table and have no voice at all. The position in which Whole Foods was placed was not an easy one.

And so the dilemma continues to move forward. Thousands of angry consumers feel helpless. Many are upset with Whole Foods and argue that the company should have taken a harder stance in their position and not allow the USDA to bully them into making a decision between 2 evils. Why couldn’t Whole Foods have simply said “No, we do not support either of these options” and continue fighting the battle against GMO through other means? Or perhaps it was the right decision for them to keep their voice with the USDA so they can continue to fight from the inside? These are incredibly difficult questions to answer and begin to get very political, too.

There are many aspects of genetically modified food which could be discussed. For now, though, this article is merely intended to explain why there seems to be so much controversy surrounding this subject at the moment.

Want to read more:

How you can be help and take action:
Despite the efforts and recommendations of Whole Foods (and other organic companies), the USDA fully deregulated GE alfalfa on January 27, 2011. This means that farmers can plant the Frankenfood with no restrictions. But the fight is not over. President Obama has the power to overrule the USDA’s decision, and it’s important that he do so in order to protect the organic meat and dairy industry.
Please sign this petition to voice your opinion:

Here are some other resources for you to help:

If you’re interesting in helping organize or coordinate a Millions Against Monsanto and Factory Farms Truth-in-Labeling campaign in your local community, sign up here:

To pressure Whole Foods Market and the nation’s largest supermarket chains to voluntarily adopt truth-in-labeling practices sign here, and circulate this petition widely:

What do you think Whole Foods should have done (or should do now)?

Fitness Goop Publishing Disclaimer

The information provided on this website is for educational and informational purposes only. It should not be used as a substitute for the advice of an appropriately qualified and licensed practitioner or health care provider. The opinions expressed here are not necessarily those of Fitness Goop Inc. or its affiliates. Different views may appear in future articles or publications. Information on fitnessgoop.com is copyrighted and must not be reprinted, duplicated, or transmitted without permission.

About Rich Ralph

Rich Ralph is a Registered Holistic Nutritionist and Bio-Energetics Practitioner in Vancouver with a focus on allergies and sensitivities. He works with people to help bring health back into alignment and homeostasis. Once achieving this state of balance, your body is capable of healing itself very quickly. Rich is available for consultations to discuss everything from allergies to auto-immune disorders. Learn more at www.vancouvernutritionist.com

  • http://topsy.com/www.fitnessgoop.com/2011/02/the-gmo-battle-does-whole-foods-support-monsanto%E2%80%99s-genetically-engineered-alfalfa/?utm_source=pingback&utm_campaign=L2 Tweets that mention The GMO Battle: Does Whole Foods Support Monsanto’s Genetically Engineered Alfalfa? | Fitness Goop — Topsy.com

    [...] This post was mentioned on Twitter by szilkowsky, Fitness Goop. Fitness Goop said: Does Whole Foods Support Monsanto’s Genetically Engineered Alfalfa? http://ow.ly/3OnAg [...]

  • http://twitter.com/EdibleVancouver Edible Vancouver

    Thanks, Rich, for a very fair and informative article. Infighting within the organic community helps no-one except the likes of Monsanto. We strongly feel that honest food labeling is the way to go. All consumers should be given the choice to eat, or avoid GMOs. If Europe can do this with 20+ nations and languages, Canada and the U.S. have no excuses. We all need to contact our elected officials and tell them we will be voting for politicians who will back our right to know if GMOs are in our food.

  • http://www.vancouvernutritionist.com Rich Ralph RHN

    Thank you, Edible Vancouver. It can be difficult to write an objective piece about topics as controversial as this. I obviously do have my opinions, but I can not pretend to understand the dilemma Whole Foods has been forced into. I can see both side of the coin. I just sincerely hope we will be able to learn from what is happening now to create a healthy, sustainable environment.

  • http://prenatalcoach.com Crystal – Prenatal Coach

    This is a great article Rich! Thanks for writing about this hugely important topic! I would absolutely love to see all GMO’s banned but since that isn’t going to happen any time soon I think that pushing for labelling of foods that contain GMO ingredients is really important so that we can retain our right to choose whether or not we want to consume them.

    PLEASE tell the Top 6 US food retailers that you want GMO foods labelled – It only takes a minute! http://bit.ly/fAH5uz

  • Rich Ralph RHN

    Thank you, Edible Vancouver. It can be difficult to write an objective piece about topics as controversial as this. I obviously do have my opinions, but I can not pretend to understand the dilemma Whole Foods has been forced into. I can see both side of the coin. I just sincerely hope we will be able to learn from what is happening now to create a healthy, sustainable environment.

  • April5878

    Stonyfield, Organic Valley and Whole Foods did not surrender. None of these companies have anything to gain, and much to lose, by deregulating GMO alfalfa. They have been trying to stop it, but when GMO alfalfa was deregulated they went into action to try to contain it. It's a sad world where these are the villains. Secretary Vilsack and President Obama are pro-biotech. Tell them you do not wan this. Dep. Secretary Kathleen Merrigan is a friend of organics. Support her!

  • Susan

    I totally agree with you Crystal

  • bk

    The problem of organisations having a voice within something that is important but where there is no choice in actual decision making is that it can harm the food chain on which our species has survived. Sadly, I will certainly boycott companies who believe sitting around a table of influence is more important than the principle of protecting a food chain being made more and more vulnerable. The reduction of choice and little independent scientific research about the impact and safety of Genetically Modified foods is a concern for our species and the unbroken chain we have with our fellow creatures. It is sad that Whole Foods feels that it only has two choices. The consumer cannot afford either of these two choices made for it by a company that cannot speak in their name without their support.

  • http://www.organicsoul.org/whole-foods-and-the-genetically-modified-food-debate/ Whole Foods and the Genetically Modified Food Debate | Organic Soul

    [...] strains like cotton, soy, and wheat, to resist Monsanto’s favorite pesticide, Round-Up. In fact, as of 2010, 93 percent of soy, 86 percent of corn, 93 percent of cotton and 93 percent of canola (rapeseed) [...]

  • Ryree

    They are finding ways to get it in Europe one way or another: http://foodfreedom.wordpress.c…/
    http://www.bbc.co.uk/news/1025
    http://www.foodsafetynews.com/…/

  • http://www.vancouvernutritionist.com Rich Ralph RHN

    Yes I agree. I am not meaning to imply that those companies are villains. My intentions were to share the arguments being presented from all angles. Although many people are not happy with Wholefoods and the events that have unfolded, it should be clear that they are trying to do the best they can given the circumstances.
    What is unfortunate is that those who are making the horrific decisions to allow GMO's to be grown don't seem to realize that even if these crops are regulated, they will not be able to be completely controlled. GMO's will spread. They connot be contained.

  • Suzanne

    This is a great article to help people understand what has happened between the USDA and Whole foods (and other organic companies) concerning the deregulation of Genetically Engineered alfalfa. Thanks Rich for bringing light to this very important issue.

  • Clomav

    Canada does not want GMO's either. I was content living in England knowing that GMO's have to be labelled on food packaging and that they didn't accept GMO testing and hope it lasts. Sadly Canadian government follows USA lobbying like sheep. Boycotting stores that sell GMO products and do not label GMO contamination is imperative.

  • TippieToez

    No matter what you do, the GMOs will stay. A petition to Obama is laughable. It's all a part of the “plan.” Monsanto gets rich, and you get sick and die. Depopulation. They're winning, and there's not a thing we can do about it, sadly.

  • http://sayingthankyou.wordpress.com/2011/11/05/does-whole-foods-support-ge-alfalfa/ Does Whole Foods Support GE Alfalfa? « Where Else Organic?

    [...] “Whole Foods has made it very clear that they do not support the USDA’s choice to allow for the introduction for Genetically Engineered alfalfa. However, they were forced to make a decision between the 2 options, or else sacrifice their seat at the table and have no voice at all. (The options presented by the USDA were essentially to either allow Monsanto full control to do as they want completely unregulated, or to allow Monsanto to do what they want, but implement some regulation and attempt to control Genetically engineered alfalfa so it can co-exist with non-GMO varieties.)” [Source: Fitness Goop "The GMO Battle"]. [...]

  • Edpals2

    Who stands to lose if Ronnie Cummins puts Whole Foods, Organic Valley and Stonyfield Farm out of business?  The organic industry would surely suffer.  Organic Valley and Stonyfield mostly use the milk from the Cropp Coop, the nation’s oldest organic coop, with at the least 1200  member farms.  Many of these are small family farms.  

    Before making assumptions I like to know the FACTS.  Cummins wrote the rant to blame these few companies for a decision that the USDA made, pushed by powerful biotech, agriculture and chemical industry lobbies.  Also, several so-called farm groups were pressuring the USDA strongly.  Read this letter re:  GMO Alfalfa TO the FDA from farm lobbyists, including the American Farm Bureau and the National Alfalfa and Forage Alliance:  http://www.naturalnews.com/files/GMO_science_letter.pdf.  ”Unprecedented conditions under consideration would be imposed on alfalfa growers by the USDA in the 
    name of coexistence. These conditionsinclude: isolation distances, geographic planting restrictions, 
    limitations on harvest periods and equipment usage, seed bag labeling, seed coloration, and the listing of 
    seed production field locations on a national data base. These conditions, combined with broader policy 
    statements in the EIS, wouldset a dangerous precedent for the continued safe development, availability, 
    and marketability of new biotechnology tools. ” Some of the “confusion” in Cummin’s blame game centered around the term, “coexistence” which the USDA used to mean REGULATIONS placed upon the BIOTECH industry.  If you read the letter above, CLEARLY the American Farm Bureau was NOT happy with having ANY rules for the use of GMO alfalfa.  Cummins didn’t know this, or didn’t WANT to know this.  NONE of these businesses wanted GMO alfalfa.  It would make it IMPOSSIBLE to produce organic dairy.   IF you are concerned about TRUTH, read the minutes of the ONE meeting that the USDA held on genetically modified alfalfa:  http://www.aphis.usda.gov/newsroom/content/2010/12/printable/alfalfa_meeting_12_20_10_transcript.pdf.  You can read for yourselves EXACTLY what Whole Foods CEO said, and the OTHER organic NON-PROFITS that were also in the meeting.  Cummins DIDN’T blame the CORNUCOPIA INSTITUTE for this, did he?  I wonder WHY NOT?  Cummins, a few weeks later, after being criticized by some of the BIGGEST non-profit players in the organic field (Center for Food Safety), wrote a slight retraction, took back his total blame of WFoods.  But no one saw this.  Cummins also slammed the Non-GMO Project – here’s the director’s response.  http://www.nongmoproject.org/2011/01/29/team-organic-will-never-surrender-to-monsanto-now-we-continue-the-fight-together/.This is the Center for Food Safety’s response:  http://truefoodnow.org/2011/01/28/fighting-a-common-enemy-on-the-gmo-battlefield/.  ”In the aftermath of USDA’s decision on GE alfalfa, some are harshly criticizing organic companies that favored a compromise. But make no mistake. USDA’s final decision is only supported by agricultural biotech companies – not organic food companies such as Stonyfield Farm or Whole Foods – but by Monsanto and the other biotech companies that produce and sell GE alfalfa. While the Center for Food Safety and other advocacy groups may have some differences with the position originally taken by some organic food companies, these companies are not the enemy”  Interesting, that cummins himself was in a bit of a scandal when it came out how much MONEY he took from the Rockefeller Foundation.   http://farmwars.info/?p=5032.

  • David

    Why do we have to put up with GMO products, when considering a patent.
    If a GMO puts in a claim because of cross pollination or for any other reason.
    That tells us they have a claim on their product. But mathematically this means there product came from another product. Can one ask did they have permission to use the product they started with?
    And just because they used a natural product found on this earth. They are using a product that belongs to every one, by the grand fathers clause. Did the company that produces a GMO. did they obtain permission to use the natural product? This natural product automatically belongs to every one., and they did not obtain the rights to use this natural product belonging to everyone. They should be taken to court and fined the H for stealing the assumed rights  that belong to everyone.

  • Anonymous

    Sorry, Don’t buy it, Whole Foods had a choice and they sold us out, will never shop there again!!!

  • http://atomiclotusbox.wordpress.com/2011/12/28/the-gmo-battle-does-whole-foods-support-monsantos-genetically-engineered-alfalfa/ The GMO Battle: Does Whole Foods Support Monsanto’s Genetically Engineered Alfalfa? « ALLERGIC

    [...] The GMO Battle: Does Whole Foods Support Monsanto’s Genetically Engineered Alfalfa? | Fitness Goop. GA_googleAddAttr("AdOpt", "1"); GA_googleAddAttr("Origin", "other"); [...]

  • http://sustainablelifestyles.wordpress.com/2012/01/25/monsanto-vs-whole-foods-do-we-have-any-friends/ Monsanto vs. Whole Foods, Do We Have Any Friends | sustainablelifestyles
  • http://getreadyportland.com/2012/01/26/whole-foods-and-monsanto-misinformation/ Whole Foods and monsanto misinformation | The Portland Preparedness Center

    [...] Here is the scoop from FitnessGoop.com [...]

  • Anonymous

    Monsanto is not about money or monopoly.  Monsanto is about population reduction through infertility induced by consumption of GMO foods.

    Monsanto: In den vordergrund der Nuen Weltordnung Programm.

  • Anonymous

    Wilkommen auf der governend, korporaten gesponsert Kleptokratie

  • http://yogabeautylife.wordpress.com/2012/01/31/call-to-action-vote-with-fork/ Call to Action: Vote with your Fork! « yogabeautylife

    [...] The GMO Battle: Does Whole Foods  Support Monsanto’s GM Alfalfa [...]

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